Global Chicken Market to Reach US$ 268.35 Billion by 2033

Strong Global Appetite for Poultry Fuels Market Growth

According to the latest analysis by Renub Research, the Global Chicken Market is projected to grow from US$ 160.62 billion in 2024 to US$ 268.35 billion by 2033, expanding at a CAGR of 5.87% from 2025 to 2033.

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This robust growth is supported by rapid urbanization, increasing disposable incomes, expanding foodservice sectors, and technological advancements in poultry farming. Additionally, consumers’ growing awareness of chicken’s nutritional benefits—such as being high in protein and lower in fat compared to red meat—continues to strengthen demand worldwide.

Key Drivers of the Global Chicken Market

1. Rising Urbanization and Changing Lifestyles

Urbanization has led to busy lifestyles and increased reliance on convenient, ready-to-cook, and ready-to-eat chicken products. In urban markets, chicken dominates due to its affordability, quick cooking time, and adaptability to various cuisines.

2. Increasing Disposable Incomes in Emerging Economies

Higher purchasing power in countries across Asia, Africa, and Latin America is driving demand for poultry meat, both in fresh and processed forms.

3. Expansion of the Foodservice Industry

Restaurants, fast-food chains, and catering services heavily feature chicken due to its versatility, competitive cost, and wide consumer acceptance. The rapid growth of quick-service restaurants (QSRs) globally is a major contributor to market expansion.

4. Technological Developments in Poultry Farming

Advances in breeding, feeding, and disease control are improving productivity and quality, reducing costs, and enhancing the nutritional value of chicken meat.

5. Nutritional Advantages Over Red Meat

Chicken is widely recognized for its high protein content, lower fat levels, and essential nutrients, making it a preferred choice for health-conscious consumers.

Market Segmentation Insights

By Product Type

·        Fresh Chicken Meat

·        Frozen Chicken Meat

·        Processed Chicken Products (Nuggets, Patties, Sausages)

·        Ready-to-Eat Chicken Meals

By Distribution Channel

·        Supermarkets & Hypermarkets

·        Convenience Stores

·        Online Retail Platforms

·        Specialty Butcher Shops

·        Foodservice Outlets

By End-Use

·        Household Consumption

·        Restaurants & Hotels

·        Institutional Catering (Schools, Hospitals, Corporate)

Regional Analysis

North America

A mature and stable market, North America benefits from high per capita consumption and strong demand for processed and ready-to-eat chicken products. The U.S. remains one of the largest chicken producers globally, supported by advanced farming technologies.

Europe

European demand is driven by health awareness and the preference for chicken over red meat. Strict animal welfare regulations have also pushed innovation in organic and free-range poultry.

Asia-Pacific

The fastest-growing market, with China, India, and Southeast Asia showing rising consumption due to population growth, urbanization, and increasing middle-class incomes.

Latin America

Brazil is a major chicken exporter, benefiting from competitive production costs and increasing global demand.

Middle East & Africa

High consumption in countries like Saudi Arabia and South Africa is driven by population growth, expanding retail networks, and cultural acceptance of poultry products.

Competitive Landscape

The global chicken market features strong competition among integrated poultry producers, multinational food companies, and regional suppliers. Companies are focusing on expanding production capacity, diversifying product lines, and investing in sustainable farming practices.

Key Players Include:

·        Tyson Foods Inc.

·        JBS S.A.

·        BRF S.A.

·        Perdue Farms Inc.

·        Sanderson Farms Inc.

·        Koch Foods Inc.

·        Mountaire Farms Inc.

·        Pilgrim’s Pride Corporation

·        Foster Farms

·        Cargill Inc.

Emerging Trends in the Chicken Industry

·        Premium and Organic Chicken Products – Consumers are showing interest in free-range, antibiotic-free, and organic chicken.

·        Growth in Ready-to-Cook and Ready-to-Eat Segments – Time-conscious consumers prefer pre-marinated or frozen chicken products.

·        Sustainability and Animal Welfare Initiatives – Brands are adopting eco-friendly farming practices to align with environmental concerns.

·        Globalization of Chicken-Based Cuisine – Chicken’s versatility is inspiring fusion dishes in both QSR chains and fine dining restaurants.

Future Outlook

The chicken market is poised for sustained growth over the next decade. Increasing demand for affordable, protein-rich foods, coupled with advancements in poultry processing and supply chain efficiency, will continue to shape industry dynamics. Innovations in packaging, storage, and distribution will further support market expansion in both developed and emerging economies.

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10 Frequently Asked Questions (FAQs)

1. What is the projected size of the global chicken market by 2033?
The market is projected to reach US$ 268.35 billion by 2033.

2. What is the CAGR of the chicken market from 2025 to 2033?
The market is expected to grow at a CAGR of 5.87% during this period.

3. What are the main drivers of the chicken market?
Urbanization, higher disposable incomes, foodservice growth, poultry farming technology, and chicken’s nutritional benefits are key drivers.

4. Which product type is most popular in the chicken market?
Fresh chicken meat holds the largest market share globally.

5. Which region consumes the most chicken?
North America and Asia-Pacific are leading consumption regions, with Asia-Pacific showing the fastest growth.

6. Who are the top players in the chicken market?
Major players include Tyson Foods, JBS S.A., BRF S.A., Perdue Farms, and Pilgrim’s Pride.

7. Why is chicken preferred over red meat?
Chicken has lower saturated fat, high protein content, and is easier to cook, making it healthier and more versatile.

8. How does technology affect the chicken industry?
Technological advancements improve production efficiency, enhance quality, and reduce disease risks in poultry farming.

9. What are the latest trends in the chicken market?
Growth in ready-to-eat products, organic poultry, and sustainability initiatives are key trends.

10. Will chicken demand continue to rise globally?
Yes, demand is expected to grow steadily due to population increases, urban lifestyles, and affordability.

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Renub Research is a Market Research and Consulting Company with more than 15 years of experience, especially in international Business-to-Business Research, Surveys, and Consulting. We provide a wide range of business research solutions that help companies make better business decisions. We partner with clients across all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

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