Sustainable Tourism Market Size To Grow At A CAGR Of 14 % In The Forecast Period Of 2025-2032 Sustainable Tourism Market 1. Market Estimation & Definition The sustainable tourism market refers to travel and tourism activities designed to meet the needs of present tourists and host regions while protecting and enhancing prospects for the future. It encompasses tourism that “takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities” as defined by the United Nations World Tourism Organization and the United Nations Environment Programme. According to the report, the global sustainable tourism market was valued at approximately USD 4.28 trillion in 2024, and is projected to grow with a CAGR of about 14% between 2025-2032, reaching nearly USD 12.22 trillion by 2032. This definition covers a broad range of tourism types including ecotourism, community-based tourism, geotourism and cultural tourism, offering both economic and environmental sustainability. Request Free Sample Report:https://www.stellarmr.com/report/req_sample/Sustainable-Tourism-Market/1836 2. Market Growth Drivers & Opportunity Several key drivers are fueling this expansion: Rising environmental consciousness and responsible travel behaviour: The report notes that more travellers prioritise sustainability in their travel choices, seeking eco-friendly experiences, conservation-based travel and community benefit. Supportive government policies, infrastructure investment & regulatory pressure: Tourism destinations and governments are increasingly investing in sustainable infrastructure, green accommodations, nature-based attractions and community-driven tourism models. Shift in travel preferences: Travellers, especially younger demographics, are valuing immersive, authentic, local-culture and nature-driven experiences rather than mass tourism, which is driving segments such as ecotourism and community tourism. Opportunity in emerging markets and under-penetrated segments: Regions such as Asia-Pacific, Latin America, and parts of Middle East/Africa offer significant growth potential as they build out sustainable tourism infrastructure and cater to increasing middle-class travel demand. From a business standpoint, this translates to opportunities in: green hotels & lodges, eco-tourism activities, community-based tourism programmes, travel-tech enabling sustainability, and service models that emphasise local impact and environmental stewardship. About us Phase 3,Navale IT Zone, S.No. 51/2A/2, Office No. 202, 2nd floor, Near, Navale Brg,Narhe, Pune, Maharashtra 411041 [email protected]