Evisu Jeans is a Japanese denim brand founded in 1991 by Hidehiko Yamane in Osaka, Japan. The brand was created with a vision to bring back the art of traditional denim-making using vintage shuttle looms, premium fabrics, and hand-painted details. What began as a small production, with only a few pairs of jeans made each day, has now grown into a global icon of craftsmanship and style.