The India Buttermilk Market was valued at USD ~2,200 million in 2024 and is expected to grow to a strong CAGR of around 14.50% during the forecast period (2025-2033F)

Ø The demand for traditional, healthy, and functional beverages is propelling a strong and steady growth in the Indian buttermilk market.

Ø Consumers are increasingly choosing varieties of buttermilk that are either probiotic or have additional flavors rather than choosing the plain type. Also, people are becoming more health-conscious and prefer to pay extra for benefits to their digestive and immune systems.

Ø Aseptic cartons, PET bottles, and multilayer pouches, product packaging, allowing goods to last longer and be more transportable. The developments play a major role in reaching both urban and rural consumers.

Ø While traditional shops still control the market in rural areas, both modern supermarkets and internet grocery stores are affecting how buttermilk is sold and delivered, mainly in metro cities and first-class towns.

According to a new report by UnivDatos the India Buttermilk market is expected to reach USD Million in 2033 by growing at a CAGR of 14.50% during the forecast period (2025-2033F). The increasing awareness of health and more interest in beverages with health benefits are helping the buttermilk market in India. The surge in urban living and people’s active schedules drives the use of ready-to-drink dairy products. Moreover, regional conditions and the taste of many cultures result in a steady flow of demand. Also, the rising expansion in retail areas and less expensive prices help boost the company’s sales.

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In March 2023, Heritage Foods Ltd. announced the launch of its new range of Buttermilk products under the brand name `A-One' and a new range of milkshakes in easy-to-carry and single-serve carton boxes. Heritage 'A-One' spiced Buttermilk & Milkshakes introduced in Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Delhi & NCR, and the products are available across the general trade stores.

FSSAI Standards for Buttermilk:

Buttermilk products in India are evolving according to the guidelines set by the FSSAI. Because of these rules, manufacturers are motivated to follow the guidelines and improve the safety of their products. The FSSAI is encouraging clean ingredients in milk and promoting their benefits, motivating companies to change their product so they include enhanced nutrition and support consumers’ expectations.

According to the report, the impact of Buttermilk has been identified to be high for the South India area. Some of how this impact has been felt include:

South India is expected to grow with a significant CAGR during the forecast period because South Indians have such a close bond with buttermilk, which creates a strong demand and a lot of potential for companies. Due to their daily usage of dairy for hydration, especially in warm regions, the growing demand remains for all types of drinks. Moreover, people in India are becoming more interested in items that offer flavored or health benefits, such as probiotic blends. Consequently, companies from South India are leading the way in adopting new and premium types of buttermilk. On November 07, 2024, MilkyMist, a renowned dairy innovator from South India, partnered with SIG and AnaBio Technologies to introduce the world’s first long-life probiotic buttermilk in aseptic carton packs.

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Key Offerings of the Report

Market Size, Trends, & Forecast by Revenue | 2025−2033.

Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities

Market Segmentation – A Detailed Analysis By Type, By Packaging, By Distribution Channel, By Region/States

Competitive Landscape – Top Key Vendors and Other Prominent Vendors 

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