India's digital economy has expanded several times during the decade, from a cost to tech-savvy city consumers to a lifeline for the masses. With mobile payments, cheaper smartphones, and growing internet penetration, the platform is on the cusp of the next wave of expansion — Artificial Intelligence (AI).AI is no longer a science fiction word; it already is revolutionizing the way e-commerce companies conduct business, market, and engage with consumers. From personalization to logistics, from c