Beyond Straight Hair: How Hair Smoothening Enhances Natural Texture

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2025-05-29 11:09:58 - Translate

For many years, hair smoothening was viewed as a method to achieve poker-straight, ultra-sleek hair. While that look still has its appeal, the haircare industry and consumer preferences have evolved significantly. Today, smoothening treatments are no longer just about straightening. They’re about enhancing the natural beauty of your hair — making it softer, shinier, frizz-free, and...

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