Guess what’s on the horizon for Google Search? Yes, you guessed it – the integration of Large Language Models (LLMs) to introduce conversational AI into the search experience. Google’s CEO, Sundar Pichai, highlighted its progress. The buzz around Conversational AI gained momentum when Microsoft elevated the game with ChatGPT-like technology on its Bing search engine,...

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Ahoy there, fellow digital marketers! Are you ready to learn about the latest and greatest nonprofit marketing trends that are taking the world by storm? Non-profit organizations (NPOs) have always had a bit of a challenge when it comes to marketing their causes and programs. Unlike for-profit businesses, they don’t have a direct call-to-action to sell a product or service. They rely on...

Welcome to the magical realm of AI! It's like a wand-wielding wizard transforming our professional lives, and even the world of digital marketing feels the enchantment! Leading brands are under its spell, embracing the captivating opportunities AI offers. Tools like ChatGPT, Bard, Quillbot, and more have been covering content, SEO, analytics, ads, insightsnearly every aspect...